OMG! Different-Sized Barbies!

Barbie finally comes in different body types!  Including petite!  I know media are going to focus on “curvy” Barbie, because that’s what media (and body image activists) do, but it’s important to highlight other non-“standard” (whatever that means) sizing as… Continue Reading

Hyba: Active Wear for MOST SIZES…including HEIGHTS!

Hyba is a new brand of active wear by Reitmans that has recently launched across Canada.  Unlike many other national brands, Hyba, which has taken over some Smartset stores (also owned by Reitmans), carries a very wide range of sizes,… Continue Reading

Petite Sizes: Is it Getting Better?

I’d say, to a certain extent, yes.  Most major brands that carry petites have launched their spring looks, and while many of the pieces still lean towards office-friendly, the choices are growing, sometimes with almost as much variety as regular… Continue Reading

TRUE to Size Diversity: An Inverview with Dale Noelle of TRUE Model Management

Recently, I had the opportunity to interview Dale Noelle, a former model and founder of TRUE Model Management, a New York-based agency representing models of all sizes. Ms. Noelle has been involved with the apparel industry since she was very… Continue Reading

Specialty Size Brand Carolina Alvo Launches Kickstarter Today!

Last year, we profiled an online, petite-focused store called Gambita, which sold clothing that was suited for women 5’4″ and below.  The clothes on Gambita were from other brands which made shorter inseams and hemlines.  One year later, Gambita has… Continue Reading

Matière Noire and Malorie Urbanovitch: A Contrast

Last season, for the first time ever, two winners were crowned winners of the Mercedes-Benz Start-up competition, a Canada-wide program which gives young, up-and-coming designers a chance to elevate their brand through networking, working with “industry insiders” and more.  Each… Continue Reading

Stop Complaining About Lottie Moss and her Height!

Over the past week or so, social media’s been abuzz about Lottie Moss (half sister of 90s supermodel, Kate Moss) signing with Storm, a modelling agency.  Lottie, who is 16 years old, is 5’5″, a pretty average height.  However, that’s… Continue Reading

Where Amazons Need Not Apply: Petite e-Store Picks Petite Model

gambita, model search, petites, models, fashion, body image

Petite-focused e-store, Gambita, picks modelling competition winner.  Below is a short video featuring highlights of the model search, including a short interview with Gambita founder and CEO, Caroline Misan Alvo where she mentions the difficulty of finding models under 5’4″… Continue Reading