New ADDITION ELLE Store Opens on Yonge and Queen

ADDITION ELLE held a grand opening party for its new location on Yonge and Queen yesterday evening with a cocktails/meet-and-greet/shopping event.  This plus-size exclusive store, which has several locations across Canada, sells stylish, affordable clothes for work and weekend as well as lingerie and accessories, most for under $100 carrying well-known brands such as Levis, […]

Delicious Cookies, Cakes and More at ps by pretty sweet

Cake and desserts boutique, ps by pretty sweet opened on February 7 in the King and Niagara area by long time dessert queen, Adjoa Duncan, selling delicious cookies, brownies, cupcakes and more.  In addition to running her shop, Adjoa will continue to create delicious custom desserts, including wedding and other celebration cakes as well sweets […]

H&M Fall 2013: Where’s the Colour?

H&M, hardly the first non-high end brand to present at any Fashion Week, made its Parisian debut recently with the Fall 2013 collection at the historical Musée Rodin.  Celebrities including Emma Roberts and Ashley Olsen, joined stylists, editors and musicians as models weaved in and out of the museum’s rooms in what looked like a […]

Wardrobe and Image Consultation and Shopping Service in Midtown Toronto

Nestled at street level of a Midtown Toronto condo just west of Yonge is Minling Pan Studio (aka Shining Image), an image consulting business and clothing boutique selling unique items not found elsewhere in the city. Born and raised in southern China, Ms. Pan came to Canada to study Fashion Management and Image Consulting at […]

Banana Republic Mad Men 2013: Not That Impressive

The new Mad Men collection at Banana Republic has hit stores and online.  As noted in an earlier post, this year’s collection is inspired by the mod looks of the later 1960s, looks that are far more casual.  I went into the store on launch day as the dress I wanted to try (Peggy knit […]

Scruffy Chic: What’s the Deal, Guys?

As always, the red carpet seems to skew female more than men.  While yes, guys are sometimes asked who they’re wearing, very rarely do publications talk about it over the next few days.  So here we are at Thursday, and there have been very few pieces written about the guys.  Sure, men’s fashion doesn’t change […]

Love To Take Pics of What You Eat? Introducing FoodShootr

A new foodie app has landed on iOS.  Toronto-based FoodShootr, launched only on February 11, features not only a built-in camera, but also filters (like Instagram), allows phonographers to snap, edit and share not only delicious pictures they’re dining on at a restaurant, but also home creations and take-out as well.  All photos can be […]

LOFT Girls Party at Yorkdale

Hosted by LOFT Girls/Hip Urban Girl and store staff, a brunch shopping party was held at LOFT Yorkdale on February 24.  The event was not that atypical of similar shopping parties, save for brunch food (granola, fruit and yogurt in shot glasses, banana and Nutella sandwiches, etc…) and the lack of a make-up or manicure […]

Petite-Exclusive Designer Jess Jeetly on Her Debut Collection

Petite sizes, especially petite-exclusive collections, while growing, are hard to come by.  Often seen as something for a very mature market, many petite women avoid them like the plague.  However, things are changing, especially with Jeetly, the newest entry to the petite-exclusive market.  Founded by 5’1” Jess Jeetly, the small UK-based collection of work-appropriate dresses, […]

Is LOFT a Third Floor Store at the Eaton Centre?

Anyone who has been to the Toronto Eaton Centre over the past week or two may have noticed the hoarding at what used to be Brown’s Shoes (which will should re-open at Sephora’s former home in a few weeks).  It did have me wondering – why on Earth would LOFT open on the third floor, […]